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The MAVI Solutions team at Sentient are specialised in using spatially accurate 3D maps and visualisations to transform complex stories into clear messages that build common understanding and promote more meaningful stakeholder engagement.
The adage “a picture is worth a thousand words” is important in stakeholder engagement because it highlights the power of visual communication in conveying complex ideas quickly and effectively. Here’s why it matters.
Visuals can simplify complicated concepts, making them easier for stakeholders to understand.
Images, technical content and diagrams, audio and visual content, and animations are more engaging than text alone.
In a setting where people are often time-poor, well-designed visual communication can convey the essence of an idea very quickly.
Stakeholders are more likely to remember a compelling image, animation, or graphic, which helps reinforce key messages.
Visuals can transcend language barriers, making them a powerful tool in diverse stakeholder groups.
Simply put, using visuals in stakeholder engagement helps to ensure that complex information is communicated clearly, efficiently, and in a way that resonates with and is remembered by the audience.
Our MAVI visualisation solutions are rooted in the concepts above and simplify the path to a shared understanding; helping diverse perspectives align and ultimately reach agreement. With the help of visualisations, you can create a visual narrative that brings people together, builds trust and understanding, and ultimately leads to more effective decision-making and successful project outcomes.
Some of our stakeholder engagement visualisations that have helped our clients:
If you want to drive meaningful conversation and engagement with your stakeholders, regardless of their background or level of expertise, get in touch with us now to tell us your story.