
The MAVI Solutions team at Sentient are specialised in using spatially accurate 3D maps and visualisations to transform complex stories into clear messages that build common understanding and promote more meaningful stakeholder engagement. Effective stakeholder communication is at the heart of our solutions.
The adage “a picture is worth a thousand words” is crucial for successful stakeholder engagement because it highlights the power of visual communication in conveying complex ideas quickly and effectively. Here’s why it matters.
Visuals can simplify complicated concepts, making them easier for stakeholders to understand. This enhanced clarity is fundamental for effective stakeholder communication.
Compelling visuals, including technical content, diagrams, audio, visual content, and animations, are more engaging than text alone, directly boosting stakeholder engagement. MAVI acts as a powerful stakeholder engagement tool by making information more accessible and interesting.
In a setting where people are often time-poor, well-designed visual communication can convey the essence of an idea very quickly, streamlining stakeholder communication and saving valuable time for all involved.
Stakeholders are more likely to remember a compelling image, animation, or graphic, which helps reinforce key messages.
Visuals can transcend language barriers, making them a powerful tool in diverse stakeholder groups.
Simply put, using visuals in stakeholder engagement helps to ensure that complex information is communicated clearly, efficiently, and in a way that resonates with and is remembered by the audience. While MAVI doesn’t perform the initial stakeholder mapping or stakeholder assessment, it’s the ideal stakeholder engagement tool to communicate the findings effectively.
Our MAVI visualisation solutions are rooted in the concepts above and simplify the path to a shared understanding; helping diverse perspectives align and ultimately reach agreement. With the help of visualisations, you can create a visual narrative that brings people together, builds trust and understanding, and ultimately leads to more effective decision-making and successful project outcomes.
Some of our stakeholder engagement visualisations that have helped our clients:
If you want to drive meaningful conversation and engagement with your stakeholders, regardless of their background or level of expertise, get in touch with us now to tell us your story.